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startup pitching

The “It’s Not Brain Surgery, We’re Just Selling Widgets” Pitching Guide

Step 1: Remember, They Put Their Pants on One Leg at a Time

The people you’re pitching to? CEOs, investors, whatever…they’re just humans. They probably had questionable haircuts at some point. They’ve fumbled at parties. Relax, you’re all equally capable of embarrassment.

Step 2: The “Enthusiastic Puppy” Approach

Forget slick and polished. Aim for “wet dog that just found the BEST stick EVER.” Your passion HAS to be infectious. Picture showing your grandma your new Pokémon card collection – that level of excitement.

Step 3: Ditch the “PowerPoint Coma”

Slides are like sedatives. Instead, tell a story. “Once upon a time, there was a world without llama-shaped cookie cutters…” Get weird, get visual. Make them FEEL the problem your idea solves.

Step 4: Embrace the Awkward Silence

That pregnant pause after you drop your brilliant idea? That’s not them going “huh?” That’s them trying to process your genius. It’s like a beautiful brain buffer. Own that silence.

Step 5: Questions are Like Oxygen

Got a “This is the dumbest thing ever” look? Don’t panic! Ask, “Can you help me understand what sounds off-base?” Questions turn critics into collaborators.

Step 6: Your Secret Weapon? The Confused Nod

They’re spouting industry jargon you don’t get? Nod slowly, with a slightly furrowed brow. They’ll either explain, making you smarter OR think you’re a visionary who understands on some cosmic level. Win-win.

Step 7: Rejection is Just Market Research

“No” today might mean “I don’t get it yet” OR “my budget is spent on edible glitter”. Learn from it, tweak, and come back stronger. It’s like learning to ride a bike, but with less scraped knees. Probably.

Bonus Round: “The Costume”

Feeling truly brave? Rock a ridiculous, idea-related outfit. Shark fin hat to pitch your beach safety app? Why not! Either it breaks the ice, OR you’ve got an unforgettable story for later.

Remember: Pitching is a skill. You WILL get better. You WILL make mistakes. And hopefully, you’ll have some laughs along the way. Now go out there and sell those metaphorical widgets!

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